Kpop Girl Group Member Brand Reputation Ranking for February 2022 Announced: “God Taeyeon” is back!
Taeyeon, leader of the girl group Girls’ Generation, took first place in the personal brand reputation of the girl group in February.
The Korea Corporate Reputation Research Institute extracted 109,306,512 brand big data from 579 individual girl groups from January 20 to February 20 for girl group individual brand reputation big data analysis and analyzed consumer behavior for girl group individual brands. The brand reputation index was analyzed with the participation index, media index, communication index, and community index. Compared to the 97,734,950 big data of girl group individual brands in January, it increased by 11.84%.
Girls’ Generation’s Taeyeon brand, which ranked first in the individual girl group brand reputation, was analyzed with a brand reputation index of 4,312,767 with a participation index of 1,206,394, a media index of 1,211,337, a communication index of 911,966, and a community index of 983,040. Compared to the brand reputation index of 3,096724 in January, it increased by 39.27%.
The 2nd place Black Pink Jennie brand was analyzed with a brand reputation index of 4135,399 with a participation index of 432,523, a media index of 443,004, a communication index of 1,291,422, and a community index of 1,968,450. Compared to the brand reputation index of 3,397,512 in January, it increased by 21.72%.
The 3rd place Cosmic Girls Bona brand was analyzed with a brand reputation index of 3,201,127 with a participation index of 1,083,261, a media index of 94,870, a communication index of 561,2014, and a community index of 610,982. Compared with the brand reputation index of 602,783 in January, it increased by 431.06%.
The 4th place Black Pink Lisa brand was analyzed with a brand reputation index of 3,110,501 as the participation index was 279,000, the media index was 274,989, the communication index was 993,434, and the community index was 1,563,079. Compared to the brand reputation index of 38,8941 in January, it fell by 18.76%.
The 5th place aespa Winter brand was analyzed with a brand reputation index of 3,07,080, with a participation index of 941468, a media index of 855,655, a communication index of 71,796, and a community index of 568,251. Compared to the brand reputation index of 3.49 million in January, it fell by 11.88%.
The ranking of 30th in girl group personal brand reputation in February:
- Girls’ Generation Taeyeon
- Black Pink Jennie
- Cosmic Girls Bona
- Black Pink Lisa
- aespa Winter
- Black Pink Jisoo
- aespa Karina
- Apink Son Na-eun
- Red Velvet Joy
- Girls’ Generation Yoona
- Red Velvet Irene
- Red Velvet Seulgi
- Girls’ Generation Seohyun
- Apink Jung Eunji
- Black Pink Rosé
- Red Velvet Wendy
- Girls’ Generation Sooyoung
- Girls’ Generation Hyoyeon
- Girl’s Day Yura
- Girls’ Generation Sunny
- aespa Giselle
- Twice Mina
- Oh My Girl Arin
- Twice Nayeon
- Mamamoo Hwasa
- Oh My Girl Yooa
- Apink Chorong
- Girl’s Day Hyeri
- Mamamoo Wheein
- Momoland JooE